NectarRewards

Resonance. What makes this audience lean in? NectarRewards reports what landed, for whom, and precisely why, mapped back to the persona spaces that explain it.

Not “people liked the second paragraph” but “the fiscal framing scored 0.87 with Psychographics profiles weighted toward fiscal_data, and the named-outcome sentence converted three of five skeptics because it served their Vision.motivation directly.”

{
  "probe": "nectarrewards",
  "top_resonance": {
    "span": "saves the district four million without closing a school",
    "score": 0.87,
    "mechanism": "serves vision.fear ('school_closure_backlash') while feeding psychographics.evidence_native ('fiscal_data')",
    "personas_moved": ["chair_skeptical", "analyst_j", "deputy_r"]
  }
}

Next probe: PoisonIvy. Back to Windfall.