Getting started
pip install pulp-sdk
Docs
sample.txt2 paras · 160 chars
Sections
§1 Introduction
Paras
¶1: first paragraph block
¶2: second paragraph block
Sentences
S1S2S3S4
Clauses
C1C2C3C4C5C6
Claims
Claim 1Claim 2Claim 3
Phrases
NPVPNPVPPPNP
Named Entities
Pulp [ORG]
Words
ifwewaitforcertaintywewillbe+20 more
Characters
0 → 159
Special Characters
spaces × 27punct × 8nbsp × 0
Special Patterns
0 patterns detected
RootCause
Ethos
—
Pathos
—
Logos
—
Kairos
—
Style
—
Clarity
—
Focus
—
Awareness
—
Persuasive Velocity—
StemReferences
CensusFECCongressFed. Reg.RegulationsLegiScanGovInfoGDELTCivicWikimediaData.govPodcast Idx
AdCanopy
rank
Demographics
life_stageyoung_adult
education_levelbachelors
locationurban
occupationtech
Psychographics
Impelling
Compelling
Repelling
Mindstate
alpha 10 Hzcalm
Environment
vision onhearing onsmell offtouch offtaste off
Memory
purchases 12content 48brands 5
Vision
motivationdesirefear
NectarRewards
define
PoisonIvy
apply
GrapeVine
post
WebSoil
heatmap
DomainCrust
price
CodeMantle
trace
ServerCore
uptimeresize
WarpDisplays
q3-report.pdf
chart.png
keynote.mp4
WeftConversations
ThreadsChatInlineSide panels
DyeMedia
TextToday
ImageToday
SoundSoon
VideoSoon
BightInteractions
MouseKeyboardVoice · soonCombos · soon
Production
Coming soon
TrueAura
The persona layer. Build minds worth persuading. A TrueAura persona is not a marketing avatar with a stock photo and a fake name. It is a stateful model of a person-shaped decision process, specified across six spaces that together determine how any message will land.
Six spaces, each independently addressable: Demographics (who they are on paper), Psychographics (what they value and how they decide), Environment (what surrounds them), Mindstate (where their head is right now), Memory (what they carry in), and Vision (what pulls them forward: motivation, desire, fear).
Every space, the same verbs
Each space supports create, read, update, and delete, and every field is a typed structure with a closed domain, so simulation stays deterministic. Open any space in the rail to see its shape.
chair = client.windfall.trueaura.create(
name="The Skeptical Committee Chair",
demographics={
"age": 45, "role": "chief_of_staff",
"region": "Sacramento", "tenure_years": 12
},
psychographics={
"risk_posture": "averse",
"evidence_native": ["fiscal_data", "precedent"],
"trust_default": "institutions"
},
environment={
"media_diet": ["politico_am", "sac_bee"],
"season": "budget_week",
"inbox_pressure": 0.9
},
mindstate={
"total_energy": 0.3,
"alertness": 0.5,
"attention_modifiers": ["skims_first_two_sentences"]
},
memory={
"knowledge": ["program_history"],
"belief": ["program_works"],
"conviction": ["never_embarrass_the_boss"]
},
vision={
"motivation": "principal_trust",
"desire": "clean_wins",
"fear": "public_misstep"
}
)Personas are versioned like code, shareable across your team like documents, and composable into cohorts. Build the twelve staffers who decide this bill once and every campaign you run for the next two years starts from the fifty-yard line.
Start with Demographics. Back to Windfall.